In this week’s Week in Review: ad blocking on iPhones, Facebook focuses on emerging markets and report highlights lack of women in digital. For a weekly summary of industry […]
Category Archives: VAN TV
Why Programmatic Buying Is The Future of Video Advertising
Adap.tv‘s European MD, Brian Fitzpatrick, explains how programmatic buying is revolutionising video ad trading. In the second part of a two-part interview, Brian gives a refreshingly balanced overview of the […]
VAN TV: Adap.tv’s Brian Fitzpatrick on the European Video Advertising Market
Adap.tv, the RTB video ad marketplace, have been focusing heavily on the European market over the last year or so. Here European MD Brian Fitzpatrick explains how the Adap.tv […]
VAN TV: BBC Worldwide’s Tom Bowman on his Work at the BBC, Convergence and Ad Exchanges
Tom Bowman is VP of Strategy & Operations Global Advertising Sales for BBC Worldwide, the commercial arm of the BBC. In the first ever VAN TV video, Tom talks […]