German broadcaster RTL Group released its financial results for 2017 today, showing digital revenue growing 23.3 percent to €826 million. This helped the company maintain overall revenue growth of […]
Category Archives: TV
TV Can No Longer Avoid The Viewability Challenge
The push for greater viewability measurement in digital advertising is highlighting linear TV’s own viewability shortfalls says Dan Schiffman, chief revenue officer at TV attention measurement company TVision. Here […]
The WIR: Telaria Continues Turnaround, NBCUniversal Reduces TV Ad Load, and Spotify IPO Filings Reveal Substantial Losses
In this week’s Week in Review: Telaria’s Q4 results show massively reduced losses, NBCUniversal experiments with a reduced ad load for its prime time TV, and Spotify’s IPO filing […]
ITV’s Profits Fall as Ad Revenue Drops Five Percent
British broadcaster ITV saw profits fall in 2017 as advertising revenue fell by five percent, its steepest drop in almost a decade. The company, which announced its full year […]
The WIR: Roku Records $9.5 Million Profits, The Trade Desk Announces CTV Push, Vimeo and Mozilla Sue the FCC
In this week’s Week in Review: Roku records bumper Q4 thanks to growth of ad-supported content, The Trade Desk announces a push into CTV and mobile, and Vimeo and […]
Most CTV Inventory Remains a Blind Spot for Ads.txt
The IAB’s ads.txt initiative has won a lot of support from across the industry as a relatively simple and effective way to combat domain spoofing, with several demand side […]
The WIR: Criteo Records Strong Q4, Chrome’s Ad Blocker Goes Live, and COBA Warns Brexit Risks $1bn Annually in UK TV Investment
In this week’s Week in Review: Criteo’s Q4 results beat expectations after ITP scare, Google updates Chrome to block intrusive ads, and COBA warns that Brexit could cost UK […]
The WIR: Trinity Mirror Buys Express and Star for £200m, Twitter Reports First Quarterly Profit, and IAB Sees Promise in Blockchain for Video Advertising
In this week’s Week in Review: Trinity Mirror buys the Daily Express and Daily Star newspapers for £200 million, Twitter posts its first ever quarterly profit thanks to video […]
Sky, Adobe, Alphonso and TVbeat Unite for ‘Cross-Platform, Cross-Border’ Data Consortium
Sky, Adobe Systems Inc, TVbeat Inc and Alphonso Inc are launching a consortium which they say will explore opportunities enabled by developments in cross-border and cross-platform data. The four […]
The WIR: Norm Johnson Picked for Unruly CEO, Facebook says Time Spent on Platform has Fallen, and CBS and Viacom Discuss Merger
In this week’s Week in Review: Unruly appoint Norm Johnson as CEO, Facebook announced Q4 results and CBS and Viacom discuss a potential merger. To receive an update on […]