Ad management platform Videoplaza announced today that it has received $12million in funding from Qualcomm Ventures and Innovacom. The funding is to ‘further accelerate Videoplaza’s aggressive global expansion and […]
Category Archives: Publishing
VAN Editorial: Is the Video Advertising Industry Ready to Live Up to the Hype?
A few people I’ve spoken to in the industry lately have said they’re feeling a little ambivalent about the amount of hype building up around video advertising. On the […]
Oh Dear…The EU Wants To Help Out With Connected TV
The EU has set its sights on Connected TV and will be releasing a report later this year looking at how Europe can capitalise on the emerging opportunities and […]
VAN TV: BBC Worldwide’s Tom Bowman on his Work at the BBC, Convergence and Ad Exchanges
Tom Bowman is VP of Strategy & Operations Global Advertising Sales for BBC Worldwide, the commercial arm of the BBC. In the first ever VAN TV video, Tom talks […]
FBI Shuts Down Megavideo One Day After SOPA Blackout
Just a day after the SOPA protests, the FBI have used existing copyright laws to charge seven individuals and two corporations with running an international organised criminal enterprise allegedly […]
Collective Partner With Adap.TV on ‘First’ UK Private Video Exchange
Collective has launched a private marketplace that will offer media buying agencies and advertisers real-time bidding (RTB) access to its premium video platform. The exchange will combine Adap.tv’s RTB technology […]
Mediacom Gain Exclusive Access To Blinkbox VoD Inventory
Mediacom have gained exclusive access to Blinkbox’s video on demand pre and mid-roll premium inventory. MediaCom will start out with campaigns for ten of their clients, including Audi, EA […]
The Big 2012 Prediction Round-Up: Video Advertising Trends By Theme
Each year we’re bombarded dozens of industry prediction lists. While they’re fun and usually interesting, it can start to get a little overwhelming as predictions came from all corners […]