Social media companies have lost a significant amount of trust from the British public over the ways they collect data and the negative behaviours they enable, according to public […]
Category Archives: Data
ePrivacy Makes GAFA the Gatekeepers of Personal Data Collection, Warns Teads’ Chappaz
With the EU’s General Data Protection Regulation (GDPR) implementation date looming, the industry is hurriedly trying to get data management processes in order in time for May of this […]
Ad Tech Collects 72 Million Data Points on the Average American Child by Age 13
Ad tech companies hold 72 million data points on an average 13 year old from the US, according to research by child focussed ad tech company SuperAwesome. This shocking […]
The WIR: Google Accused of Illegal Data Harvesting, IAB Launches GDPR Standard, and Meredith Corp Buys Time Inc.
In this week’s Week in Review: Google faces a class action lawsuit over illegal data harvesting, IAB Europe launches a new technical standard to ensure GDPR compliance, and Meredith […]
Brexit Worries over Talent Loss and Data Regulation for ISBA and P&G
Britain’s exit from the European Union could leave UK advertisers without the talent necessary to create relevant and effective advertising, and could mean the UK ad industry becomes bound […]
Hot or Not: VR, AI and Blockchain #NVF17
Are virtual reality, artificial intelligence and blockchain really set to revolutionise video advertising, or are they over-hyped tech trends set to go the way of 3D TV? In this […]
AI is Only as Good as the Data that Feeds it say Texture AI’s James Carney #NVF17
Many still see artificial intelligence as “magic” and hold strong misconceptions about how it works says Dr. James Carney, director of Texture AI. AI is only as strong as […]
How will GDPR Change the Media Landscape? #NVF17
When the EU’s General Data Protection Regulation (GDPR) comes into effect next year, it’s going to affect “everything and everyone” says CMS partner John Enser. Presenting at New Video […]
AI Targeting is Not Manipulation says Texture AI’s James Carney
The ethical concerns that are cropping up around the use of AI and machine learning for marketing are exaggerated says Dr. James Carney, director of Texture AI. He argues […]
Consumers are Likely to Stop Apps from Using Location Data says Clearchannel Outdoors’s Cadi Jones
Consumers are gaining greater control over privacy of their data, both through legislation such as the upcoming General Data Protection Regulation in the EU, and through companies like Apple […]