Category Archives: Connected TV Apps

The WIR: Roku’s Doubles its Video Ad Impressions in 2019, the BBC’s Chairman Warns Against a Subscription Model for the Broadcaster, and IGTV Trials Video Ads

In this week’s Week in Review: Roku’s platform business continues to grow, the BBC’s chairman warns against a subscription model for the BBC, and Instagram trials video ads on […]

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The WIR: Amazon Wants to Sell OTT Ads Outside of Fire TV, IAB Set Out Actions to Address the ICO’s RTB Concerns, and NBCU Launches a New Ad Buying Platform to Unify TV and Video

In this week’s Week in Review: Amazon is in talks to begin selling OTT inventory outside of its own Amazon Fire TV platform, the IAB lays out actions to […]

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