Category Archives: Agency

The WIR: Mediaset Raises its Stake in ProSieben, Google Strips Contextual Content Categories from Bid Requests, and Disney+ Reaches 10 Million Subscribers at Launch

ProSieben Mediaset

In this week’s Week in Review: Mediaset continues investing in ProSieben as ProSieben dispels merger rumours, Google announces plans to remove contextual content categories from bid requests, and Disney+ […]

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The WIR: Facebook Agrees Settlement Over Video Metric Inflation, Google Announces Cookie-Free Frequency Management Tool, and Publicis Shares Fall to Seven Year Low

Facebook

In this week’s Week in Review: Facebook agrees a payout over inflated video metrics, Google announces a “privacy conscious” solution for frequency management, and Publicis posts disappointing Q3 results. […]

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The WIR: Comcast Brings Google Complaints to Congress, Vice Buys Refinery29, and Zuckerberg Plans to Fend Off TikTok

Comcast

In this week’s Week in Review: Comcast brings complaints against Google before US congress, Vice completes its acquisition of Refinery29, and leaked conversations hint at Mark Zuckerberg’s plans to […]

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The WIR: Roku Expands its European Footprint, Apple TV+ Pricing Hints at Strategy, and US States Launch an Antitrust Probe into Google

In this week’s Week in Review: Roku expands its presence in Europe, Apple TV’s pricing hints at the overall strategy behind the product, and Google faces an antitrust investigation […]

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