In this week’s Week in Review: Google launches AMP project, Buzzfeed launches a video app and Mediaset denies talks with Vivendi. To receive a weekly summary of industry news and […]
Category Archives: Ad Exchanges
WiR: Three Partners with Shine on Ad-blocking, Opera Acquired by Chinese Consortium, Twitter Adds GIF Support
In this week’s Week in Review: Opera Mediaworks edges closer to being sold to Chinese investors, Twitter adds GIF support and Time Inc. acquires Myspace owners Viant. To receive a […]
WiR: Spotify to Launch Video Content, Sky Invests in DataXU, Videology to Offer Advertisers to Transact on Viewable Impressions
In this week’s Week in Review: Spotify looks to video,Videology launches Platform and Sky invests in DataXU To receive a weekly summary of industry news and other VAN interviews and […]
The WiR: T-Mobile Allows Unlimited Video Streaming, Adobe Launches New Data Marketplace and Ad Blocking Continues to Rise
In this week’s Week in Review: Adobe reveals Audience Manager, T-Mobile ups the ante on video streaming and ad blocking rises, but not as steeply as expected on mobile. […]
WIR: Google Adwords Alleged to Charge for Bot Traffic, European Video Booms, LiveRail Launches Partner Programme
In this Week in Review: Adobe goes programmatic and Google faces allegations of bot fraud. For your weekly summary of industry news and other VAN interviews and videos, sign […]
WiR: Autoplay Videos to be Reviewed, Siri Announces New Apple Launch, Google Removes Flash From Chrome
In this Week in Review: the Alliance for Open Media is launched, autoplay videos to be reviewed and Instagram goes portrait and landscape. For your weekly summary of industry news […]
WiR: Google Tests Video Ads in Search Results, A Bad Week for Flash and NBC Invests in Buzzfeed
In this Week in Review: Google evolves its search results to include video adverts, more bad news for Flash and NBC teams up with Buzzfeed. For your weekly summary […]
WiR: Google Restructures as ‘Alphabet’, UK Advertisers Lose £277m Thanks to Online Fraud, and SpotXchange Reports Mobile Video Bonanza
In this week’s Week in Review: Google make a surprise announcement and everyone’s talking about ad blocking and fraud. For your weekly summary of industry news and other VAN […]
The WiR: Google Moves YouTube into the Walled Garden, ProSieben Buys Video Ad Platform, Facebook Goes Live
In this Week in Review: Google pulls YouTube inventory back into its walled garden, and bad results signal power shifts. For your weekly summary of industry news and other […]
The WiR: Google and Facebook Team Up to Target Ad Fraud, Brits Prefer Ads to BBC License Fee, Nikkei Outbids Axel Springer for the FT
In this Week in Review: competitors team up to target ad fraud, Facebook enables video ad targeting and Brits prefer ads to BBC license fee. For a weekly summary of […]
The WiR: Google Surges on Back of YouTube and Programmatic, AnyClip Raises $21 Million, Five Billion Wasted Mobile Impressions
In this Week in Review: Google’s share price surged 10 percent due to growth in search, YouTube and programmatic. Then Israeli start-up AnyClip raised $21 million with Chelsea-owner Roman […]