Are virtual reality, artificial intelligence and blockchain really set to revolutionise video advertising, or are they over-hyped tech trends set to go the way of 3D TV? In this panel from New Video Frontiers Stacy Huggins, Greg Furber and Dominic Stone make their cases for why the tech they use is the real deal. Following the presentations, the three discuss the future of the technologies, and how they can be used together in advertising.
Moderator: Jon Watts, Director & Co-Founder, MTM
Dominic Stone, Media Industry Solutions Executive, IBM
Greg Furber, VR Director, REWIND
Stacy Huggins, CMO, MadHive