Video@Dmexco: What’s on Where


DmexcoThe flights are booked, the bars are stocked and ‘Are you going to Dmexco?’ has become the industry’s favourite sentence. With less that a week to go before Europe’s largest digital media event, it’s easy to start feeling overwhelmed even before you land in Cologne, so VAN has pieced together some of the video advertising highlights both in terms of coverage, the conference and the exhibition floor.

Video@Dmexco, Sponsored by Videoplaza

If you’re not able to make it to Cologne or have back to back meetings while there, you’ll be able to find out what the leading figures in European video were saying via the VIDEO@DMEXCO interview series, sponsored by Videoplaza, a sell-side ad serving and ad management platform.

Tuesday 9th September: Videoplaza Konnect:Köln (Sold Out)

Videoplaza’s invite-only Konnect:Köln event will be taking place at 7pm at Osman 30, Im Mediapark 8, 50670 Köln.

Wednesday 10th September: Conference

10:45 – 11:25 Opening Summit: Entering New Dimensions

Congress Hall Live Stream
Rob Norman, Global Chief Digital Officer, GroupM
David Shing, Digital Prophet, AOL
Rishad Tobaccowala, Chief Strategy & Innovation Officer, Vivaki
Moderator: Michael Kassan

10:55 – 11:20  Spotlight Interview: The Future of Online Video (German)

Debate Hall Live Stream
Anke Schäferkordt Co-CEO RTL Group & CEO Mediengruppe RTL Deutschland
Moderator: Roland Tichy

11:00 – 11:45  Solving the Unresolved Issues of Video Advertising (English)

Seminar 5
Anne de Kerkhove, Videology

14:00 – 14:25 Innovatiove interaktive Videokampagnen – Vorstellung anhand von best practise Beispielen (German)

Speakers’ Corner
Jan-Till Manzius, Wonderlandmovies GmbH

14:30 – 15:45  Exploring the Impact of Multi-Screen Mixology (English)

Worklab 1
Matthew Dodd, Paul Neto, YuMe

14:50 – 15:10  The New Faces (English)

Congress Hall
Dan’l Hewitt, Managing Director UK, Maker Studios
Daniel Middleton, The Diamond Minecart

15:00 – 15:45  Programmatic Video: Opportunities and Recommendations for Buyers and Sellers (English)

Seminar 6
Andrew Moore, European Managing Director, SpotXchange

Thursday 11th September: Conference

16:25 – 17:00 The Video Summit: The Marketer’s Dream: Addressable TV (English)

Congress Hall
Jim Clayton, Exectutive Vice President, HE New Business Divsion, LG Electronics
Michael Shehan, CEO, SpotXchange
Jean-Pierre Fumagalli, CEO, Smartclip
Iain Jacob, President Dynamic Markets

11:00 – 11:45 Crossformat Kampagnenplanung – Bewegbild zielgerichteter einsetzen (German)

Seminar 1
Björn Singer, IQ Digital Media Marketing GMBH

15:00 – 15:45  The Tensions and Opportunities Around Programmatic Buying

Seminar 1
Frans Vermeulen, SVP, Global Solutions & Corporate Development, FreeWheel
Henry Rivero, Senior Executive Digital Technology & Special Projects, RTL Group
Jacob Loven, ‎Head of Business Development AVOD at MTGx
Moderator: Vincent Flood, Editor of VAN


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