Ericsson Pick Up Fourth Emmy for TV VOD Dynamic Ad Insertion


Ericsson have won their fourth Emmy award for their work on dynamic ad insertion for TV VOD. The company will receive a Technology & Engineering Emmy Award from the National Academy of Television Arts & Sciences for its development of dynamic ad insertion for Video on Demand (VOD) content, something the company has been working on for over ten years.. VAN caught up with Andrew Rowe, Head of Business Solution Multiscreen Cable, to find out about how Ericsson are adapting to a multiscreen world. Footage filmed at IBC 2013 in Amsterdam.


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